职位描述
Key Responsibilities
Build Brand Reputation
• Develop and implement integrated messaging strategies to support business objectives and enhance corporate brand reputation
• Manage media relations, press releases
• Craft compelling content for internal and external communications including social media and newsletters
• Support internal communications that foster employee engagement
• Monitor media and industry trends to identify risks and opportunities
Protect Brand Reputation
• Oversee day-to-day review on all creative and communication across responsible brands and functions
• Media monitoring coverage and provide timely action whenever necessary
• Support crisis mitigation and management efforts
Event Planning